spatial design & build
project management
Conceptualising a futuristic scene, a blue colour palette was selected, tying in LTA’s corporate colour and representing the depth of intelligence in their strategies.In order to envision the forward-looking approach of the group, imaginations of future bus concepts were set up, allowing a glimpse of the innovative ways we would approach city living.
Beyond the exciting lifestyle to come for the public, the gallery reveals the depth of LTA’s workflow and the rail technicians working in the background of operations. To recognise the experience of ground crews, we explored the site from thirteen levels underground. Using this encounter, we delivered accurate details of the successful railway system across the visual production of the exhibits, documenting rare scenes of the individuals behind the show.
storytelling & experience
spatial design and build
multimedia integration
As a state-of-the-art facility, the overall design intends to evoke a journey through the logistics support of today and tomorrow. The modern look complemented by technology solutions of the courier company, is deliberate with its forward-looking vision.
Adapting the warehouse-style concept that aligns with DHL’s field of business, the thematic experience introduced subtle changes in the palette and expansive, flexible spaces. Industrial cool tones are replaced by futuristic colour schemes, used to reinforce DHL’s brand with striking impressions.
Designed for continuity, a highly flexible use of space was an important design consideration to the whole showroom to allow adaptation depending on current industry trends and innovation. This includes easy-to-change title signage and low maintenance digital display. As a logistics company, functionality and efficiency are crucial operation needs, thus inspiring a conscience design to the Innovation Centre space.
design development
visual branding
ideation & concept design
storytelling & experience
