Storytelling & Experience – Page 3

Chang Sensory Trails

to activate

Following its success in 2016, Chang Sensory Trails returned again to tantalise palates!  Planned for 3 global cities, the multi-sensory festival arrived at London, San Francisco and Singapore.

The festival promised to bring visitors on a curated culinary journey that was centred on creating memorable experiences through Thai cuisine, art and culture.  Festival-goers could revel in live performances by bands and explore interactive street art installations as they enjoy a Thai experience – Reimagined. 

key services

brand activation

spatial design and build

project management

experiential marketing

related news

Visit Chang Sensory Trails to discover more of the travelling campaign.

Sweet Dreams by Heinemann

to engage

Dedicated to various fantastical motifs, the stores appeared in dreamlands of Candy Cave, Carnival, Underwater, Galaxy, Space Station, Hot Air Balloon, House of Candy and an Upside Down world.

The distinctive concept of each store layout was crafted to precision when outlines were cut out from laser methodology to create its intriguing shapes. With attractive lighted ceilings and displays from a spaceman to a hot air balloon suspended from the ceiling, each store retains its quirky characteristic.

Additionally, interactive selfie booths, chocolate printing stations, VR services and game consoles were included as part of the store’s engagement initiatives for customers to savour flavours of experiential treat in every store.

key services

ideation & concept design

spatial design and build

design development

Keep reading about the store concepts here.

Digitalising encounters at ITAP with innovative vision

At ITAP 2020, Kingsmen envisioned a Smart Factory; a virtual pavilion for ‘TUV SUD’s Gateway to Industry 4.0: The Whole of Government (WOG)’. Together with our multimedia partner, Ascend, a Smart Diagnostic Lab of the Future was created for innovative learning.

Accompanying the pavilion were virtual tours for exploration, of which we also conceptualised a Smart Factory; TUV SUD’s Gateway to Industry 4.0. Tailoring to the diverse needs of companies across the manufacturing industry, the visual concept comes with bots with robotic arms, all pointing towards smart technology. Live on ITAP’s website until 31^stJanuary 2021, participants can navigate the whole event in a digital tour.

With a whole host of interactive virtual platforms, digital learning journeys and webinars, engagement tools like interactive animated videos and map were designed for facilitation.